蘋果怎麼削？你可以用刀子、刨刀或削皮機。不同的產品被發明來處理僅僅一個任務，且應用不同的設計來滿足相同的需求。設計師是問題解決者，可以採取無數的方法來達到目標。設計人員列出了問題的可能解決方案，然後列出了實施解決方案的可行方法。
How do you peel an apple? You can peel it with a knife, with a peeler or a peeler machine. Different products were invented do dealt with a single task and different designs were applied to fulfill the same demand. Industrial design is a continuous, progressing process of problem solving. There are countless approaches can be the answer to the trouble and even more methods can be taken to achieve the goal. Designers list out possible solutions to the problem and then the available measures to carry out the solutions.
關於工業設計的問題，沒有一個單一的答案。取決於採取的方式，橋樑、船、纜車或繩索，完成過河這項任務，可以是幾秒鐘或幾年。沒有錯誤的解決方案，只有不適合。用藤蔓盪過河去是泰山的完美之選，但對蹣跚學步的小孩卻是災難一場。因此，設計師必須先考慮風、水流、距離、乘客等，然後才確定他們要走哪條路。無論設計師採用何種方法，該解決方案都能滿足需求。
There is no single answer in industrial design. A bridge, a boat, a cable car, or a rope, passing a river can be done in a few seconds or a few years depend on what way you take. There are no wrong solutions but inappropriate ones. Swinging across the river with a vine is the perfect idea for Tarzan but a disaster for a toddler. So, designers have to consider the wind, the current, the distance, the passengers, etc. before they decide what road they are going to take. No matter what approach designers apply, the result will fulfill the demands.
設計師如何理解和解釋問題與需求，決定了解決方案。以安全剪刀為例。如果設計師認為安全是為了降低部件的危險性，那麼鋒利尖銳的頂端會變鈍並變圓。如果設計師認為安全是隱藏危險部件，那麼剪刀將用護套和蓋子遮蓋。如果設計師認為安全是即使使用者剪到自己也不會受傷，那麼剪刀的刀片將由塑膠製成，剪得下紙張卻剪不下手指。形狀、材料和機械結構將帶來更複雜的各種障礙。
How designers perceive and interpret the problems and demands determine the solutions. Take safety scissors for example. If the designer believes that safety is to reduce the danger of the parts, then the sharp and pointed tip will be blunted and round. If the designer thinks safety is to hide the dangerous parts, then the scissors will be shielded with sheaths and caps. If the designer considers that safety is to be unharmed even the users cut themselves, then the blades of the scissors will be made from plastic which can cut papers but not fingers. Once the road is taken, designers have to deal with the road itself, which could be rough and bumpy. Shapes, materials and mechanical structures will bring about all kinds of obstacles which are more complicated.
條條大路通羅馬。一個人選擇的路會顯露其個性和價值觀。它不僅展示了設計師的實力，也展示了設計師的特色。新器象的設計團隊不只是墨守成規，更另闢蹊徑。發揮創意和創新，我們不斷探索並拓展設計的道路。
All roads lead to Rome. The path one take reveals one’s personality and value. It shows not only the strength but also the characteristic of the designer. ODIIST’s design team takes not just the beaten path but the roads less traveled. With creativity and innovation, we continuously explore and broaden our ways of design.
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